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News and practical articles for business owners and marketing managers in the UAE from Compare PPC: In-house or Agency.
End of service gratuity and the cost of an in-house PPC hire in the UAE
A salary is not the whole cost of an in-house PPC hire. Here is what the UAE Government portal says about gratuity and how to put it in your comparison.
What a Google Ads certification does and does not tell you about a hire
A Google Ads certification is worth asking about when you hire a PPC specialist, but it answers a narrower question than most employers expect.